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Q&A: Looking for Advice about Online Diamond Vendors James Allen, Eternity, and Adiamor

By Mike Fried,

I love your site, it has helped me tremendously in my search. I’m wondering if you can provide insight on 3 online jewelers? I almost bought from James Allen but found a setting I liked better at Eternity Diamonds. I ordered it but received a call the next day that the diamond was already taken.. the guy tried to find me 2 others but they were also taken. Then I found Adiamor and found a setting and diamond I liked. I contacted them and asked a few questions. They only have a 6 month warranty which made me very leery. So, I’m wondering if you can tell me if you would recommend any of these jewelers and if a 6 month warranty would scare you away. As it stands Eternity is still looking for a diamond but haven’t found one.. Thanks for any insight you can provide.

JA and BN are the only two sites that really have some exclusive inventory. All the other sites share a pool of stones that are semi-publicly available on the major diamond wholesale-only trading sites. This is why you keep finding stones only to have them swept out from underneath you.

Have you tried asking JA about the setting you like to see if they can make it for you? I’ve had many readers successfully do this in the past.

Let me know what they say. If they agree, I’d be happy to help you pick out a stone!

Great, I’ll check with JA about the setting. Thanks for your help, it is much appreciated!

Sounds good! I look forward to hearing from you!

Hey Ira, I was wondering if you can give your opinion on a couple of stones? JA will do a custom setting. I’m looking for a princess cut with a budget of about 5 k for the stone. After reading your article on Princess cut I prefer not to go lower than a premium cut and color of H and SI1 clarity if it’s eye clean with a GIA cert. Altough I am open to different options if the diamond looks good to the trained eye. I found a few and was wondering what you thought? Also, the side stones in the setting are F-G color and VS1-VS2 clarity. Thanks, Ryan.

https://www.jamesallen.com/diamonds/G-VS2-Premium-Cut-Princess-Diamond-1326370.asp

https://www.jamesallen.com/diamonds/E-VS1-Ideal-Cut-Princess-Diamond-1347481.asp

Those two are very nice, indeed. The only suggestion I might make is to consider a stone like this:
https://www.jamesallen.com/diamonds/H-VS1-Premium-Cut-Princess-Diamond-1327016.asp

I myself am partial to smaller tables and this one looks like a beauty.

Great, thank you! I think this might be the one!

My pleasure! Let me know how it goes! Please stay in touch and let me know what you think when it arrives!

I forgot to take into account the extra cost for my custom setting.. Do you see any good stones for around $4600? Thanks again.

Thanks, I like them both. I can’t make up my darn mind… I’m still even thinking about the first one you recommeded even though it’s a little over the budget.. One more thing, the setting will be a square halo pave and the diamonds around it average F,G. Will there be a noticable diffence with an H color center stone, especially in the larger sizes? I’m wondering if I should look for a G color? The halo will be similar to thos one. Thanks.

https://www.jamesallen.com/engagement-rings/pave/18k-White-Gold-Pave-Set-Diamond-Engagement-Ring.html

An H will still be OK. I wouldn’t suggest going down to an I, but an H will still be fine. Let me know what you decide to go with in the end!

Thank you. One last question, how big of a difference is a 1.1 c compared to a 1.22 c stone? Will it be that noticeable in size difference?

The answer is simply that you need to only look at the actual LxW measurements. Some 1.22ct stones will look exactly the same as some 1.1ct stones. It all depends on the cut.

Thank you so much for all of your help Ira. I ended up buying the 1.1 carat diamond that you sent me a few days ago. The LxW were almost the same size as the 1.22 so I figured it will look almost the same and it is around the price I wanted to spend. I can’t thank you enough for helping me out, I really learned a lot from you and your website. I’m so glad this search is over with, I have been stressed out and you really made it easy. I would offer a donation but I read on your site that you don’t accept and you are making money from the cookies. I would like to leave an ivouch review but cannot find your site on there. Do you have a link you can send me?

It was my pleasure to help! I’d love to have you write me an ivouch review! Here’s a link for you:
xxxxxxxxxxx

Thanks so much!

[LINK TO IVOUCH REVIEW]

James Allen James Allen is the leader in online diamond sales. Their imaging technology is the same as inspecting a diamond with a jeweler's loupe. They have the largest exclusive loose diamond inventory online and fantastic prices. They also have the nicest collection of lab-created diamonds online.
What we love about them:
  • No questions asked returns within 30 days of shipment. James Allen will send you a paid shipping label to return the ring.
  • Lifetime Warranty
  • Free International Shipping
  • Free prong tightening, repolishing, rhodium plating and cleaning every 6 months
  • Provide insurance appraisals
  • One free resizing within 60 days of purchase
  • Free ring inscriptions
  • Best-in-class high quality imagery of all diamonds in stock
  • 24/7 Customer Service
  • Best-in-class packaging
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Blue Nile Blue Nile is the largest and most well-known internet jewelry seller. They have a very large exclusive online inventory. Their high-quality images are catching up to James Allens' and their prices are amazing. Save 25% on settings at Blue Nile!

Please enter your email address to receive your 25% off coupon code:

What we love about them:
  • No questions asked returns within 30 days of shipment. Blue Nile will send you a paid shipping label to return the ring.
  • Lifetime Warranty
  • Free Shipping
  • Free prong tightening, repolishing, rhodium plating and cleaning every 6 months
  • Provide insurance appraisal
  • One free resizing within the first year of purchase
  • High quality images of about half of their diamonds
  • 24/7 Customer Service
  • 100% credit towards future upgrades (must be at least double in value)
  • Best in class fulfillment
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