Brilliant Earth Jewelry Review 2026

Bottom Line Up Front

I’ve spent over 25 years secret-shopping jewelry stores around the world. Brilliant Earth’s fine jewelry line is one of the strongest I’ve come across, and it doesn’t stop at engagement rings.

The design team, based in San Francisco, builds original settings you won’t find at other stores. The selection covers everything from diamond studs under $500 to fully custom gemstone necklaces. Every piece, no matter the price, meets the same sourcing rules.

If you want jewelry with a real design point of view and a wide range of options to make it your own, Brilliant Earth is one of my top recommendations.

Here’s What We’ll Cover:

• What Makes Brilliant Earth Jewelry Different
• How Big Is Brilliant Earth’s Jewelry Selection?
• Natural and Lab Grown Diamond Jewelry
• Gemstone and Birthstone Jewelry
• Custom and Personalized Jewelry
• Shopping In Person, Online, or Virtually
• How Brilliant Earth Sources Its Materials
• Warranty, Returns, and the Lifetime Diamond Upgrade
• What Does Brilliant Earth Jewelry Cost?
• Bottom Line
• FAQ

What Makes Brilliant Earth Jewelry Different

Brilliant Earth’s design team works out of a studio in San Francisco. They build original settings you won’t find at other stores, from stacking rings to birthstone necklaces to symbolic designs like the Jane Goodall Collection.

That matters because a lot of stores just resell the same generic designs made by outside manufacturers. Brilliant Earth makes its own. When you buy a piece here, you’re not buying something you’ll see on ten other websites under a different name.

The jewelry line covers earrings, necklaces, bracelets, and rings outside the engagement ring category. There’s also a full line of men’s jewelry.

Every piece is built using repurposed precious metals. Brilliant Earth uses repurposed gold and platinum instead of newly mined metal in about 99% of its jewelry. It cuts down on how much new metal has to be mined to make a ring, a necklace, or a pair of earrings.

Brilliant Earth’s design team has picked up more than 20 design awards for its jewelry and engagement ring work. That’s not a small number, and it backs up the idea that the settings you see on the site are original work, not copies of what’s already out there.

How Big Is Brilliant Earth’s Jewelry Selection?

Brilliant Earth’s jewelry selection is deep. You can shop by category, by style like tennis bracelets, hoop earrings, or stacking rings, or by collection.

The Signature Collections group includes the Jane Goodall Collection, inspired by Dr. Goodall’s conservation work, the Sol Collection, and the Love Decoded Collection, which turns a Morse code message into a wearable design.

So what does that mean for you? You’re not stuck picking between five generic gold necklaces. Brilliant Earth breaks its jewelry into groups built around a theme, a birthstone, or a personal message. That makes it easier to find something that actually means something to the person wearing it.

If you want something no one else has, Brilliant Earth also offers a Design Your Own tool for diamond earrings and diamond necklaces. You pick the setting first, then pick the diamond that goes in it.

Brilliant Earth also organizes jewelry by occasion, with dedicated collections for anniversaries, graduations, birthdays, and milestone gifts. If you’re shopping for a specific event and don’t want to dig through the entire site, these grouped pages narrow things down fast.

Natural and Lab Grown Diamond Jewelry

Brilliant Earth sells both natural and lab grown diamond jewelry., Lab grown diamonds are chemically identical to natural diamonds. They just come from a lab instead of the ground, and they typically cost less.

You’ll find diamond stud earrings starting around $550 for a four-prong round diamond pair, and diamond necklaces in styles ranging from simple bezel pendants to full tennis necklaces.

For diamonds specifically, Brilliant Earth backs its jewelry with a Lifetime Diamond Upgrade Program. If you ever want to trade up, natural diamonds get full credit toward a new natural diamond worth at least 1.5 times what you paid. Lab grown diamonds get full credit toward a new lab grown diamond worth at least 2 times what you paid.

Gemstone and Birthstone Jewelry

If diamonds aren’t what you’re after, Brilliant Earth carries a wide range of natural and lab grown gemstones, including sapphire, emerald, morganite, aquamarine, ruby, alexandrite, and moissanite.

Birthstone jewelry is a strong part of the lineup. Brilliant Earth sells birthstone necklaces, bracelets, earrings, and rings for every month of the year. A birthstone necklace, like the Citrine and Diamond Birthstone Pendant Necklace, runs about $750 in 14K gold and pairs a colored gemstone with small diamond accents.

This kind of jewelry works well as a gift because it carries meaning without needing a big budget. You can

Custom and Personalized Jewelry

Brilliant Earth also builds fully custom jewelry, allowing you to build completely one-of-a-kind designs or modify existing designs to fit what you have in mind. Their design team works with you from concept to finished design.

For a lower-cost way to personalize a piece, Brilliant Earth offers engraving on many rings, necklaces, and bracelets for an extra $40. You can add initials, a date, or a short message.

There’s also a dedicated line of personalized jewelry, including engravable designs and symbolic and religious jewelry. If you want something with real meaning behind it but don’t want to start completely from scratch, this is where I’d point you.

Shopping In Person, Online, or Virtually

Brilliant Earth runs more than 40 stores across the US, including a Beverly Hills location. You can book an appointment to see jewelry in person and work one on one with a specialist.

Can’t make it to a store? Brilliant Earth also offers virtual appointments. You get the same one-on-one guidance from a jewelry specialist over video, which helps if you don’t live near a store or just don’t want to leave the house.

Online, product pages list detailed specs on metal, gemstone type, clarity, and dimensions for every item. That level of detail matters because you’re buying something you can’t hold or examine in person until it shows up. Brilliant Earth gives you enough information to make a real decision instead of guessing.

Brilliant Earth will also mail you a free ring sizer so you can measure ring size at home before you order. It’s a small detail, but it cuts down on the guesswork that leads to a resize down the road.

How Brilliant Earth Sources Its Materials

Sourcing is where Brilliant Earth puts in work most stores skip. Every diamond in the Beyond Conflict Free™ line is checked against five specific standards. The diamonds can’t be used to fund conflict, can’t involve human rights abuses, have to come from fair labor practices, have to be mined with attention to the environment, and have to come from operations that give something back to the local community.

Less than 1% of the world’s natural diamonds meet this bar.

On the metals side, Brilliant Earth uses repurposed precious metals for about 99% of its jewelry. Packaging is 100% FSC certified repurposed paper. Brilliant Earth also runs a jewelry recycling program, so old gold and platinum don’t just sit in a drawer.

In 2025, the Accredited International Diamond Institute named Brilliant Earth the Most Sustainable Jewelry Brand and the Most Sustainable Engagement Ring Brand.

Warranty, Returns, and the Lifetime Diamond Upgrade

Brilliant Earth backs its jewelry with a free lifetime warranty against manufacturing defects. That covers the metal work and the setting. It doesn’t cover normal wear and tear or a lost stone.

Returns are simple. You get 30 days to send a piece back for a full refund, and Brilliant Earth covers shipping both ways for customers in the US, Canada, Australia, and the UK.

If you can’t pay in full up front, Brilliant Earth offers financing through Affirm, with plans up to 36 months and rates as low as 0% APR, subject to credit approval. Layaway plans and a 12-month option through Wells Fargo are also available for qualified buyers.

What Does Brilliant Earth Jewelry Cost?

Here’s what I want you to walk away with. Brilliant Earth has real jewelry at real budgets, not just at the high end.

Under $500, you can find a lab grown diamond tennis bracelet, like the 1/5 Coverage Petite Lab Diamond Tennis Bracelet, which starts at $495 in 14K gold.

From $500 to $1,000, diamond stud earrings start near $550, and a full-coverage tennis bracelet with more carat weight runs closer to $995.

From $1,000 up, you’re looking at bigger tennis bracelets and gemstone rings.

Bottom Line

Brilliant Earth’s jewelry line holds up on every front that matters to me. The designs come from an in-house team, not a catalog everyone else pulls from. You can shop natural or lab grown diamonds, dozens of gemstones, and birthstone jewelry for every month of the year.

Sourcing is backed by a standard less than 1% of the diamond industry can meet, and the metals are close to entirely repurposed. Add in a Lifetime Diamond Upgrade Program, a real warranty, and 40+ stores plus virtual appointments, and you’ve got a jewelry store that backs up what it sells.

If you’re shopping for fine jewelry and want a store with real design work and sourcing you can verify, Brilliant Earth belongs on your short list.

FAQ

Does Brilliant Earth sell jewelry besides engagement rings?

Yes. Brilliant Earth sells a full line of fine jewelry, including necklaces, earrings, bracelets, and non-engagement rings, in both diamond and gemstone versions.

Is Brilliant Earth jewelry made with real gold and platinum?

Yes. Brilliant Earth jewelry is made with 14K and 18K gold and platinum. About 99% of the precious metal used is repurposed rather than newly mined.

Can I return Brilliant Earth jewelry?

Yes. Brilliant Earth offers free 30-day returns on most jewelry, with shipping covered both ways for customers in the US, Canada, Australia, and the UK.

Does Brilliant Earth offer lab grown diamond jewelry?

Yes. Brilliant Earth sells lab grown diamond jewelry across earrings, necklaces, bracelets, and rings, typically at a lower price than the same design in natural diamonds.

How much does Brilliant Earth jewelry cost?

Prices start under $500, with lab grown diamond tennis bracelets around $495. Diamond stud earrings start near $550, and custom jewelry options are available if you contact their team directly.

Can I get Brilliant Earth jewelry engraved?

Yes. Many rings, necklaces, and bracelets can be engraved with initials, a date, or a short message for an additional $40.

Does Brilliant Earth have stores I can visit?

Yes. Brilliant Earth operates more than 40 stores across the US, including a Beverly Hills location, and also offers virtual appointments for shoppers who can’t visit in person.

What is Brilliant Earth’s Beyond Conflict Free™ standard?

Beyond Conflict Free™ is Brilliant Earth’s sourcing standard for natural diamonds. It requires diamonds to be free of conflict financing and human rights abuses, mined under fair labor practices, mined with attention to the environment, and sourced from operations that support the local community. Less than 1% of the world’s natural diamonds qualify.

Does Brilliant Earth sell matching jewelry sets?

Yes. Brilliant Earth offers jewelry sets that pair a necklace, earrings, and sometimes a bracelet in the same design, which makes gift shopping easier when you want a coordinated look.

About the author

kyle Kristoffersen