The Diamond Pro

More

Precious Gemstones

By Michael Fried
Scared of getting ripped off? Don't want to waste your money? Confused by all the choices? Contact us.
The James Allen CYBER MONDAY Sale is live! This is a great opportunity to save 25%. Click here to browse Engagement Rings on sale.
Blue Nile has posted it's CYBER MONDAY Sale! Click here to browse gifts at 50% off!

    We get commissions for purchases made from our affiliates through links in this article. Learn More.

Sapphire (Yellow, Pink & Blue)

Sapphires (Yellow, Pink & Blue)

Ruby

Rubies

Emerald

Emeralds

About the author
Michael Fried
Michael Fried
Mike learned the diamond business from the ground-up at Leo Schachter Diamonds - one of the world's top diamond manufacturers. He has been recognized as a diamond industry expert by Time, People, Money, The Daily Mirror, NerdWallet, The Times Herald, Yahoo Finance Australia, The Art of Charm, The Washington Diplomat, The Next Web, and more.
Top Recommended Vendors
Blue Nile Blue NileBlue Nile is the largest and most well known internet jewelry seller. They have a very large exclusive online inventory. Their high quality images are catching up to James Allens' and their prices are amazing. The Blue Nile Cyber Monday sale is now live! Click here to browse gifts at 50% off!
Click to Visit
What we love about them:
  • No questions asked returns within 30 days of shipment. Blue Nile will send you a paid shipping label to return the ring.
  • Lifetime Warranty
  • Free Shipping
  • Free prong tightening, repolishing, rhodium plating and cleaning every 6 months
  • Provide insurance appraisal
  • One free resizing within the first year of purchase
  • High quality images of about half of their diamonds
  • 24/7 Customer Service
  • 100% credit towards future upgrades (must be at least double in value)
  • Best in class fulfillment
Arrow down
Arrow up
James Allen James AllenJames Allen is the leader in online diamond sales. Their imaging technology is the same as inspecting a diamond with a jeweler's loupe. They have the largest exclusive loose diamond inventory online and fantastic prices. They also have the nicest collection of lab created diamonds online. The James Allen Cyber Monday Sale is live! This is a great opportunity to save 25%. Click here to browse Engagement Rings on sale.
Click to Visit
What we love about them:
  • No questions asked returns within 30 days of shipment. James Allen will send you a paid shipping label to return the ring.
  • Lifetime Warranty
  • Free International Shipping
  • Free prong tightening, repolishing, rhodium plating and cleaning every 6 months
  • Provide insurance appraisals
  • One free resizing within 60 days of purchase
  • Free ring inscriptions
  • Best-in-class high quality imagery of all diamonds in stock
  • 24/7 Customer Service
  • Best-in-class packaging
Arrow down
Arrow up

Still afraid of getting ripped off?

Before you buy a diamond, get personal buying advice from industry veterans. We'll help you get the best diamond for the money.

Ask your diamond purchase question here

  • This field is for validation purposes and should be left unchanged.

DISCLAIMER: We don't use your email for marketing. Period.

Click for Diamond Purchase Advice 100% Free

Ask your diamond purchase question here

We are a team of diamond experts who will teach you to identify scams and avoid spending money on features you can't see. Tell us as much information as possible to help us help you (ie, budget, preferences, etc)

  • This field is for validation purposes and should be left unchanged.

Cancel

DISCLAIMER: We don't use your email for marketing. Period.

Please enter your email address to receive your personal code:

Here is your coupon code: GFDSF3GF

Hey I'm Ringo! The world's first AI diamond selection tool.
Click Me to check me out!
Read the Official Announcement